Maryam Gashas, Co-Founder & CEO of Tadatoon Inc., is reimagining how families experience storytime. Powered by generative AI, Tadatoon enables parents to create personalized, educational, and emotionally enriching stories for their children in just a few clicks.

Born from a need for more culturally relevant and developmentally appropriate learning tools, Tadatoon sits at the intersection of early childhood education and AI technology. The platform helps parents generate custom stories tailored to their child’s age, interests, and cultural background—fostering literacy, emotional intelligence, and stronger parent-child bonds.

Launching an AI Startup in Canada: The Hidden Challenges

Bringing Tadatoon to life in Canada wasn’t simple. As international founders, Maryam and her team had to navigate the complexities of the Startup Visa program, work permits, federal and provincial business registration, and corporate banking, all while learning the intricacies of Canadian business law, employment standards, and tax compliance.

“Timing everything was critical. Some steps could be done online, but others needed us to be physically in Canada. That was tough when you’re just getting started,”

Maryam shares

How Global Startups Helped Tadatoon Succeed

Tadatoon joined Global Startups Accelerator early in their Canadian journey, unlocking the guidance and support needed to grow from concept to company:

• Peer and mentor network: Access to like-minded founders and experienced advisors made navigating early-stage challenges easier.
• Strategic coaching: Support with product development, go-to-market strategy, and investor readiness helped Tadatoon scale faster.
• Credibility and access: Being part of a designated Canadian accelerator added trust when working with government partners and customers.
• Local insights: Exposure to Canadian families, educators, and edtech trends allowed the team to localize their product and messaging effectively.

Today, Tadatoon is helping parents become educators and emotional guides—one personalized AI-powered story at a time. And with roots now firmly planted in Canada, the company is poised to scale its impact globally.

👉 Learn more or follow their journey: www.tadatoon.com

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